Generally, you would have witnessed that when you ask a question to Google, it will provide you with the best answer or information you need in the paragraph. You would notice that the answer is available in paragraphs and appears on the top result page. These boxes are known as Position Zero in search engines and are usually accompanied by images and relevant information or accurate information you were looking for. However, once a user gets an answer, he doesn’t divulge it on the website, due to which it is called a no-click search.

Business owners who want to lure visitors to the website would find it not a viable option as it won’t boost their traffic. But these snippets are not always stock characters in SEO. They can help your website dominate other search engine results and entice them to click on the website for further information. A Digital Marketing Agency in Ahmedabad expertise and skilled professionals can bring out neotric changes in a holistic way.

With advances in technology, the explosion of smart speakers and voice search has brought drastic changes in search engines. You must not neglect the fact that readable content is more compelling and equally effective than visual designs. Image-focused platforms like Pinterest and Instagram prove that visual content is more appealing.

62% of millennials are more inclined to visual search than other new technology. Adding visualizations, interactive content, images, videos, GIFs, and infographics are some of the strategies that are compelling and easily absorbed by customers.