Latest Social Media Trends to Follow in 2022

Latest Social Media Trends to Follow in 2022

Over the years, there have been grandeur changes in patterns of marketing and branding. Social Media Marketing Agency Ahmedabad understands the shifts and demands of consumers and recreates strategies that target audiences and drive the sales to funnel to business.

Social media popularity is booming, and brands scrutinize ways to reach out to their potential customers and stay ahead of the curve. It could be challenging to stand out unless you don’t have a streamlined and innovative strategy to fuel your business. Staying updated with trends and complying with the best term helps remain ahead in the market. As a leading Social Media Marketing Agency in Ahmedabad, we are constantly peeking and adapting to the latest B2B and B2C business trends that will leverage in 2022. We have compiled some research-back trends that every marketer should watch and integrate into their business plan to achieve leverage in 2022.

Tik tok will dominate the Social Media Space

Effective and Ethical Services

Tiktok has witnessed undeniably fast growth. There was about a 61% increase year over year during the beginning of 2021. The first non-facebook app has hit the record of achieving 3 million global downloads.

Compliant with Google Search Updates

TikTok offered a unique Opportunity to Engage with Consumers, and Already Major Brands have Integrated their Marketing Strategies and Leveraged the app to reach out to their new Audiences. The users choose this humorous and creative platform to capture new audiences and showcase their brand personality. Tiktok, dominated by Millenials and Gen-Z tech-savvy generation, has helped numerous brands harness their marketing through influencers and expanding brand awareness.

Augmented reality would be preferred

Social Media Marketing Agency has harnessed Augmented Reality and enabled consumers to try different products and test them before purchasing. Augmented Reality has improved the business bottom line and click-through rate by about 33%.

AR is the most potent way for brands to reach people and drive results compared to other forms of advertising and marketing. If your product meets AR requirements, Snapchat is a portal that has proven effective in testing it.

Instagram and Twitter for B2B

Instagram and Twitter are not new in the field, but marketers have still witnessed increasing ROI. Twitter had grabbed almost 200 million daily active users in Q3 of 2020. On the other hand, Instagram witnessed a hike of 14% between 2019 and 2020. These evergreen apps are capturing higher engagement growth from audiences.

Sophisticated social advertising

As per insights, Google is planning to evacuate cookie tracking by 2023 and soon will vanish. This gives marketers the need to pivot their existing strategies and adapt to trends. Numerous effective advertising options do not need the support of third-party cookies. Some of them are – user-generated content, targeted and personalized ads,

email marketing, and search engine retargeting campaigns. A Social MediaMarketing Company in Ahmedabad would help you redefine the strategies as per the insights of user interest and preferences.

Nowadays, users are not interested in huge advertising and elucidating long stories, but small snackable content is worth adding and creating humor, curiosity, and awareness.

Newtech Infosoft is 360 degrees Social Media Marketing Company in Ahmedabad that is skilled in devoting its time, efforts, and latest strategies to fine-tune your marketing goals. With the proliferation of social networks, we have expanded our services and provided numerous additional services like PPC, LinkedIn Ads, Web development, and more to achieve the highest yield at competitive pricing.

Connect us to stay ahead in the curve and harness the power of your branding in the Social Media Realm.

Call us now –91 9426069095 or More Information Enquire us at info@newtechinfosoft.com